Loop & Tie Introduces Contacts: The Connection-Centered Upgrade to Your Gifting Experience

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Introducing Contacts: The Connection-Centered Upgrade to Your Gifting Experience

With the launch of Contacts, we’re shifting the focus from things to relationships. Now, instead of managing gifts first, you start by organizing the individuals who matter most. This fundamental change makes your gifting more thoughtful, personalized, and scalable.

Sara Rodell

Sara Rodell,

At Loop & Tie, we believe gifting is about connection—meaningful moments shared between people that build relationships and foster community. That’s why we’re thrilled to announce a major new feature designed to put people front and center in your gifting strategy: the Contacts Hub.

Why Contacts?

Until now, Loop & Tie’s platform organized your gifting around the gift itself—tracking what was sent and when. While helpful, this approach missed an essential truth: gifting is really about the people we want to appreciate and connect with.

With the launch of Contacts, we’re shifting the focus from things to relationships. Now, instead of managing gifts first, you start by organizing the individuals who matter most. This fundamental change makes your gifting more thoughtful, personalized, and scalable.

What Can You Do with Contacts?

Centralize your contacts: Upload lists or add individuals one by one.
Sync with your HRIS: Automatically keep your contacts fresh with employee data from your HR system.
Organize by what matters: Create custom lists by team, location, anniversary dates, or any meaningful criteria.
Streamline your workflow: With people organized first, sending the right gift at the right time becomes effortless.

How Contacts Deepen Connection

Personal connection isn’t just about the gift itself; it’s about knowing who you’re gifting to—their milestones, their roles, and their stories. The Contacts Hub empowers you to:

Remember important dates and events
Tailor gifts to specific teams or regions
Ensure no one gets overlooked

By centering your gifting strategy on your people, you move beyond transactional exchanges to foster genuine appreciation and long-lasting relationships.

Ready to Try It?

Contacts is available now for all Loop & Tie users. Whether you’re managing a team of ten or thousands, Contacts makes your gifting smarter, faster, and more meaningful. To read more about how contacts works, check out this step-by-step guide to using your Contacts Hubs.

Ready to explore the new Contacts Hub today, and make every gift count?
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